Amsterdam Sights

Stylishness in the PC Hooftstraat

The "Fifth Avenue of Amsterdam". Home to Gucci, Chanel, Louis Vuitton, Tommy Hilfiger and Salvatore Ferragamo.

An elegant upmarket shopping street near the Rijksmuseum with many international and Dutch designer boutiques. Around the corner of PC Hooftstraat (pronounced pay-say-hoaft) on Van Baerlestraat are more boutiques, shoe stores and bookshops. Nearby, Cornelis Schuytstraat has upmarket stores selling fashion, food, flowers, and collectibles.

PC Hooftstraat

The Pieter Cornelisz Hooftstraat, located in the Museum Quarter neighborhood, is home to high-end clothing (Chanel, Gucci, Hermés, Louis Vuitton), jewelry (Chopard, Cartier) and specialty (Mont Blanc, Henckels) stores, as well as several boutiques selling more luxury labels. More moderate shoppers can find reasonable prices in stores like Mexx and Benetton.

Standing on the Leidseplein you are within walking distance of the city's most fashionable shopping streets: PC Hooftstraat, Van Baerlestraat and Beethovenstraat. Cross Leidseplein Square and walk in the direction of the Marriott Hotel. Turn left in front of the hotel. You now pass the Byzantium Building which houses some luxury shops.

Van Baerlestraat

Walk into Hobbemastraat, to the right of The Park Hotel. The first street on your right-hand side is famous PC Hooftstraat. Many large international fashion stores, jewellers, exclusive shoe shops and trendy fashion stores are centred here and in nearby Van Baerlestraat (with stylish fashions in Pauw , The Society Shop and Vanilia ; designer kids' clothes in Petit Bateau ; furniture and home accessories in Rivièra Maison and Zara Home ; and many shoe stores) and Beethovenstraat.


If you don't turn into PC Hooftstraat but walk straight on in the direction of Museumplein you will see three large mansions on the right-hand corner in which Coster Diamands, one of the largest diamond traders of Amsterdam, is established. In 1852 Coster cut the Kohinoor Mountain of Light diamond for the British Crown Jewels.

In addition to a guided tour through the building, which will take you along the most famous diamonds this diamond merchant has, you will be able to see how diamonds are cut and polished.

At the end of the tour you will have the opportunity to buy diamonds or other jewellery. If you do not intend to buy diamonds it is still quite interesting to step inside.

Typical Oud-Zuid

More typical Oud-Zuid shopping streets are Jacob Obrechtstraat and Cornelis Schuytstraat. On these high-end streets you can find interesting gift stores and small boutiques.

Shopping districts

Must-see shopping in the Kalverstraat

Fun shopping in the Jordaan

Art/Antiques Stores in the Spiegelkwartier

Flea market at the Waterlooplein

Cosiness at the Albert Cuyp Market, Amsterdam's best daily market for everything

Tips for visitors

Did you know that you can get a refund of VAT

Tip: lunch break

Brasserie van Dam
Cornelis Schuytstraat 8-10

Nederland Hemaland

Typical stores in Amsterdam

Auction houses

Christie's, Sotheby's, De Zwaan, De Eland, AAG
auctioneers in Amsterdam